WordPress is the number one content management system. One of the reasons why its platform deserves this title is a strong community of developers that stand behind it. They create dozens of free and paid themes every day and launch plugins that enable web administrators to easily customize their websites. In this article we listed some of the most useful plugins that will boost functionality and UX of small company’s websites.
Small businesses often don’t have enough funds to outsource search engine optimization. For starters, they probalby need to do it themselves. Yoast SEO is the most popular WordPress plugin for SEO and it allows webmasters to check every post and page for keywords and other criteria search engine algorithms use for website ranking. It also gives great shortcuts for adjusting meta content, tying social media pages to the website, creating sitemaps etc.
GoPricing enables web administrators to make good-looking and responsive price tables. Plugin allows adding CSS code, which can be used for further tables’ customization. Also, it gives administrators the chance to import or export table data.
One of the best contact form builders that (unlike Contact Form 7) uses drag and drop concept. This means that you don’t need to write code anymore and hire expert help when trying to build customized web forms. Wpforms is a paid plugin, but there’s a lite version, which can be downloaded for free.
Unlike personal blogs, business websites are usually being administrated by several employees, plus some content creators who also have dashboards access. In digital day and age, companies can’t forget about their websites for one minute, which is why EditFlow is one of the most crucial plugins everybody should have. It allows administrators to create work schedules and calendars, assign tasks and posts, leave editorial comments and plan content strategy all within website’s dashboard.
This is one of the essential plugins for e-commerce that enables retailers and manufacturers to sell products directly on their website and skip Shopify subscription payments. It comes with smooth check-out process, and it can accept payments and display prices in many different currencies. This plugin can also manage your website’s content, by giving an outstanding look to product and review pages. WooCommerce can integrate with PayPal and Google Analytics and has a very advanced dashboard that’s is also very easy to use.
This plugin allows event organizers to sell tickets directly on their website and deliver them to the buyers digitally without using re-sellers or mediator services. Tickera is currently the most popular WordPress event ticketing system and it works with many different payment getaways, including PayPal, Mollie and Mijireh. It can also connect to iPhone or Android apps and provide attendance insights to event organizers, while they are on the go.
Adding Google Analytics code to every page and post can be very tiresome and time consuming. That’s why Google created Google Analytics for WordPress plugin, which is a brilliant piece of code that can provide you with the most accurate real-time website statistics and eliminate all extra hassle. This plugin comes with all Google Analytics options that include: setting custom variables, tracking every outbound link, following conversion rates etc.
WP Super Cache
Customer’s don’t like to lose time with slow-loading websites, which is why WP super Cache is a perfect option for websites and blogs that contain high resolution imagery, parallax or videos with auto-play options. It creates static HTML pages for all dynamic website content, which means that the website doesn’t need to connect to MySQL base to load. WP Super Cache also offers several advanced functions for static files creation, including easy integrating CDN options. This allows administrators to load all dynamic website parts on specified CDN URL.
Pinterest Pin It Buttons
This plugin adds ‘Pin It’ button to every photo, video or graphic administrators load to website posts and pages. This is very helpful to manufacturers who sell their products online and promote it through this popular social network. Creating and adding ‘Pin It’ buttons for every product picture manually requires hard work, and this plugin creates a direct connection between your website and yours or other peoples’ Pinterest walls.
Hundreds of new plugins and plugin updates are released each month, which put WordPress in front of Joomla, Drupal and all other CMS. Since internet market is constantly becoming more competitive, companies should use all plugins that will help their website to stand out from rival ones.